Sunday, October 5, 2008

The Secret Is NOT In the Follow Up!

What?

What do you mean the secret is not in the follow up?

Listen, you and I know that following up consistently in a meaningful way IS the key to establishing long term relationships of trust.

BUT THE REAL SECRET IS...

...carving out the TIME in your busy schedule to do the follow up!

It's a "TIME" issue. Plain and simple.

You know following up is critical.

You know what things to do to follow up.

You know that following up gets results.

________________________________________

But You Just Have NOT Figured Out...
________________________________________


...how to find the TIME to do it.

Time is a precious commodity for all of
us and that's why it's so important to
try to find ways to do things more
efficiently and effectively.

So today I want to talk to you about
how to dramatically cut down your time
on following up by...

...AUTOMATING THE FOLLOW UP PROCESS!

Automation is the secret key to
following up with people on a
consistent basis.

You've probably heard the old saying
that...

__________________________________________

"Humans are Always the Weakest Link..."
__________________________________________

...in any marketing system

It's true.

If you insert human intervention into a
marketing system, that specific link in
the chain is bound to break down.

That's why you want to automate your
marketing and follow up as much as
possible.

And if you've been a reader to this
newsletter for any amount of time, then you'll know that I personally use SendOutCards.com to automate my follow up.

_________________________

Here's How It Works...

In SendOutCards.com there is a feature
called "Campaigns."

This feature allows you to create a set
of cards and to AUTOMATICALLY send them
out in a pre-determined time sequence.

For instance, let's say you're met someone at a recent networking meeting and you want to stay in touch with them and develop a relationship of trust.

So you decide to set up a "stay-in-touch"
greeting card campaign.

Here's how you do it in SendOutCards.com

_________

STEP 1 - You choose a card and write a
brief note in it and set it up as a
"campaign."

You set that card to go out immediately.
_________

STEP 2 - You choose a 2nd card and set
it up to go out 30 days after the first
card.
_________

STEP 3 - You do that 12 times to create
a 12 card campaign so that one card goes out every month.
_________

STEP 4 - When you meet someone, you
enter their name into the contact
manager and then "attach" it to your
new 12 month campaign.


Then you just push the SEND button.
_________

STEP 5 - Rinse and repeat!
_________


This is what it kind of looks like if
you were to draw a graphic of it.

http://www.thereferralnewsletter.com/a/flwup.jpg

(copy and paste the link into your browser)

______________________________

* * Follow Up Made Easy! * *
______________________________


It simply doesn't get much easier than
that. It's the simplest, easiest, and
most impactful follow up system ever
created and YOU SHOULD BE USING IT!

If you truly, deeply, and honestly
believe that following up is one of
the most critical marketing activities
that you can do, then it just makes
sense to use SendOutCards.com to
automate the process for you.

_______________________

If you're ready to take a personal
walkthrough of the system with me,
please feel free to give me a call.

My phone number is 559-862-1221

Give me a ring today.

I will NOT "sell" you on SendOutCards.com.
I'll just walk you through the system and
answer any questions you might have.

That's it...nothing else.

I hope this has helped you.

Have a great day!

John

P.S. By the way, if you want to see
a super cool feature of SendOutCards
go and visit...

http://www.PicturePlusDemo.com

(copy and paste the link into your browser)

______________________

John Riding
Send Out Cards ID Code: 15815

, ,
Call me at 559-906-5375
or email me at j.riding@comcast.net
Watch the 11 minute movie at
http://www.socreferral.com/jrsuperstar

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