Friday, December 7, 2007


JUST SAY THANK YOU...THAT'S IT?

Recently, Senior Market Advisor Magazine Interviewed the "2007 Advisor of the Year" Craig Randall.

SMA asked him: " How do you generate referrals?"


CR: “Once you build your client base up to a large number, then the referrals start coming in. We get referrals by NOT asking for them, but by thanking people for them. I’ve tried every referral system in the world, I’m sure there’s some great ones out there, but none of them seem to work real well for me. As soon as I stopped asking for them and started thanking people for the referrals that we’re getting, all of a sudden we started getting a ton more referrals. It just builds on itself."


Obviously the way to generate more referrals is to be someone who is appreciative of his or her clients. It's one thing to be appreciative...but quite another to SHOW that appreciation. When was the last time you did something special for your clients? Maybe this year you can make it a habit to show your gratitude for those who "butter your bread"

Remember these words... Appreciation wins out over self promotion every time!

Never give up, Never surrender.
JRsuperstar